5497 Hokujo, Hakuba Village, Kitaazumi District, Nagano Prefecture
Rating
Cost per person
¥2,500
Snow Peak LAND STATION HAKUBA is a multi-faceted facility located near Mimimizuku-no-yu hot spring, a short walk from JR Hakuba Station. Designed by Kengo Kuma, this stylish landmark features a Snow Peak store offering camping gear and local products, a Starbucks, and Restaurant Seppou. Visitors can enjoy stunning views of the Hakuba mountains from the spacious grounds, which often host weekend markets. The site includes a campground and a tourist information center with Hakuba-themed merchandise. It's an ideal spot for families, couples, and solo travelers to relax, shop, and enjoy the scenery. Open year-round, it's especially beautiful when the Northern Alps are snow-capped.