3-1-1 Higashi, Yonezawa, Yamagata Prefecture
Rating
Cost per person
¥1,500
Located near Yonezawa Station, Shinkineya Head Office Factory Outlet is famous for its "Gyuniku Domannaka" ekiben (train station bento box), a local specialty featuring Yamagata-grown rice topped with savory beef. While the standard bento uses domestic beef, a premium version with Yonezawa beef is also available. The shop offers a variety of Domannaka bento flavors, including miso and shio (salt). In addition to bentos, you can find local souvenirs and sweets. It's a convenient stop for travelers looking to sample a taste of Yonezawa.